About us

Who's behind DRW AI?

DRW AI was founded by Danielle and Rick Westerhoff, a husband-and-wife team that pairs real enterprise sales experience with hands-on AI building. Danielle makes sure the agents solve the problems that actually move the needle, from her career in technology sales; Rick builds them, drawing on years of enterprise tech consulting and process optimisation. We've seen how large organisations use AI and decided to make the same technology accessible to freelancers and small businesses that don't have their own IT department. We don't build enterprise software. We build practical tools that work from day one.

Our approach

We always start with your specific situation, not a standard package we drop on top of you. Every agent is configured for your business, your language and your customers. That takes a bit more time upfront, but delivers a tool that actually fits.

The team

A small, hands-on team. You work directly with the people who build and run your agents.

DW

Danielle Westerhoff

Sales Lead

Danielle is our Sales Lead. Her career in technology sales runs from BDR roles through to Enterprise Account Executive, so she understands sales cycles, the real difficulties of lead generation, and exactly where AI adds value.

RW

Rick Westerhoff

AI Builder

Rick is our AI Builder. With a background in enterprise tech consulting, process optimisation and building AI solutions, he knows business applications inside out, along with the automation and system integration that make them work together.

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